SAN FRANCISCO, May 15, 2007 --

4th Story Integrates ACTIV's High Performance Market Data to Power Automated Trading 

4th Story, a leading provider of automated trading software to institutions, hedge funds and broker-dealers, today announced support for ACTIV Financial's comprehensive market data offering. 4th Story will leverage ACTIV's advanced low-latency platform to deliver real-time and historic data to 4th Story trading programs.

4S.Everglades™, 4th Story's high-performance strategy trading platform, can directly access the ActivFeed Direct low- latency streaming data feed to drive real-time algorithmic and alpha strategy trading via an embedded adapter. ACTIV's extensive store of historical data will also feed strategy development and data mining in 4th Story's 4S.Yellowstone™ and 4S.Klondike™ applications.

“ACTIV is one of a growing number of third party applications and providers that we have integrated into our platform to give our customers the flexibility they deserve in implementing a best-of-breed solution tailored to their needs,” said Steven Smith, Chief Executive Officer of 4th Story. “Our multi-asset class, multi-currency products seamlessly complement the breath of data offered in ACTIV's feeds to create an end to end solution.”

“The combination of our world-class market data solutions and 4th Story's innovative strategy back-testing and execution platform delivers a comprehensive offering to meet the demanding latency and performance requirements of financial services organizations,” said Frank Piasecki, president of ACTIV Financial.

About 4th Story (www.4thstory.com)

4th Story, LLC's suite of software quickly enables and manages automated trading opportunities for brokers, hedge funds and institutional traders. The company's products give the user the power of rapid testing and implementation of arbitrarily complex quantitative, algorithmic and automated trading strategies.

About ACTIV Financial (www.activfinancial.com)

ACTIV Financial Systems, Inc. is privately-owned with offices in Chicago, New York City, Wheaton, IL, Singapore and Cambridge, UK. Their high performance enterprise data management platform provides real-time, streaming pricing data by taking data directly from exchanges, and combining it with supporting added value data. As vendor of record, ACTIV delivers consolidated, hosted and on-site ticker plant services for exchanges around the world.